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2026-10-09Opportunities For Restaurants In A Rapidly Shifting Delivery Market
New platforms, changing fees and rising customer expectations make a direct channel more valuable.
Marketplace fees and terms keep changing, and new entrants keep appearing. That makes dependence on any one platform a risk. Your ordering site, your app and your kiosk are channels you control. They also build a customer base that is yours. You do not need everything on day one. Begin with the kiosk or the website, and add the app, console and rider app as you grow.
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Direct Ordering For Restaurants: A Beginner's GuideSelling direct means customers order from you, not through a marketplace. Here is how to start.Why Your Restaurant Should Not Depend On One MarketplaceOne platform can change its fees overnight. A second channel protects your margins and your customers.Adjusting Your Ordering Channels To The SeasonDine-in, takeaway and delivery shift through the year. Your channels should flex with them.