Why Your Restaurant Should Not Depend On One Marketplace

One platform can change its fees overnight. A second channel protects your margins and your customers.

When most of your orders come through one platform, its fees, rankings and rules decide your margins. You also never learn who your repeat customers are. An ordering website or app of your own does not replace marketplaces. It gives your regulars a place to order from you directly, and it gives you their order history so you can reward them. Choose a system that connects to your POS, lets you run offers, and that you own, so you are never locked in again.

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